Kokkari is on the north coast of Samos, about 10 kilometres west Samos Town, and is one of the island's premier holiday resorts.
The original hill village dates back to the 19th century and the name Kokkari is thought to derive from a small onion once grown here.
The modern resort of Kokkari spreads down the hill and over the coastal plain but, despite the sprawl, much remains picturesque, adding to its tourist allure.
The area around Kokkari is also very lush and green with pine-forested hills capping the vineyards and large groves of olive and citrus that stream down the hillsides.
The eastern end of Kokkari has a large harbour, enclosed by attractive rocky outcrops and with small pebble beach strips. The long harbour wall is packed with waterside tavernas and bars.
At the western end is a long, steeply banked pebble beach backed by a long line of tavernas and cafes with plenty of clubs and bars to attract younger crowds.
The pebbles drop sharply into the sea, so Kokkari is not the ideal family beach but all the usual watersports are here including jet skis, paragliding and windsurfing.
Heading west along the coast is Lemonakia beach nearby and a little further along the shore is the larger and more popular Tsamadou beach. A good selection of handcrafted pottery can be found inland at the nearby village of Manolates.